Case studies
New product launch – A vaginal contraceptive
VIVA! Communications has vast experience in new product launches in the healthcare industry. The VIVA! team had great success launching a vaginal contraceptive to health professionals and consumers during December 2006 to April 2007.
Please click on the video below to view some of the media generated by this PR launch.

Orchestrating a paradigm shift in the treatment of type 2 diabetes
In February 2009, VIVA! Communications was commissioned to launch the results of landmark Australian research into the cost-effective treatment of type 2 diabetes and obesity.