Professor Paul O'Brien, Emeritus Professor of Surgery and Director, Centre for Obesity Research and Education (CORE), Monash University.

"You have probably achieved more for the health of Australians through your skilful dissemination of information than many Doctors would achieve in a lifetime of clinical practice. Congratulations on such an excellent outcome. One more part of the wall has crumbled."

Associate Professor John Dixon, Senior Clinical Scientist at the Baker IDI Heart & Diabetes Institute, Melbourne.

"I'd like to congratulate VIVA! Communications on an outstanding consumer news media campaign promoting our cost-effectiveness research. That the VIVA! team could achieve so much in so little time is testimony to the hard work and contagious enthusiasm of all involved. The team's comprehensive understanding of the media and healthcare PR are a winning combination. Well done."

Professor Paul O'Brien, Head of Centre for Obesity Research & Education (CORE), Melbourne & National Medical Director, American Institute of Gastric Banding, Texas

"I thank you and your staff at VIVA! for the excellent work in promoting the research work of CORE and the new information book to the media. Through your considerable efforts and obvious talents, we have achieved far more awareness than I could have expected. Your understanding of the medical interests of the media and the health information needs of the community were strongly evident and made a very important difference."

Dr Sally Cockburn / aka Dr Feelgood, GP and media health commentator

"I have worked with Kirsten Bruce on several projects over the last few years and more recently with her company, VIVA! Communications. I find her approach to publicising medical issues most refreshing. She is highly professional, creative and moreover she produces excellent outcomes!

She is always good humoured and never too busy to listen to queries. All this makes working with her a delight. She has an excellent understanding of the need for sensitivity with many health issues and yet her creativity is not stifled by these constraints."

Gavin Walsh, Former Senior Product Manager, Women's Health, Organon Australia
[Launch of NuvaRing]

"I wish to congratulate VIVA! on the tremendous execution of the NuvaRing PR Plan.  The overwhelming response to NuvaRing by the consumer and medical media has been outstanding! I felt it was important that I express my gratitude for the hard work that you have done behind the scenes in preparing for a day like we had yesterday.

In my 11 years in the industry, I can honestly say that VIVA! Communications has been one of the best agencies that I have worked with from any discipline. As a Product Manager it's absolutely critical that we see a return on investment.

I've especially been pleased with your strong media contacts and the way that you have worked respectfully with our key opinion leaders. The ideas that you have brought to the PR plan show your flair for strategy, innovation and originality. I also have appreciated VIVA! working with my own ideas and thank you for your consideration of Organon's company standards.

I would highly recommend VIVA! Communications for any public relations campaign in the healthcare industry. The exposure for NuvaRing exceeded my expectations and our key opinion leaders (KOLs) were also delighted with the manner in which VIVA! conducted the campaign."

Barry Frost, Senior Product Manager, Novartis Pharmaceuticals

"We have worked with Kirsten Bruce since 2000 on various products. Kirsten is excellent to work with and has great contacts to ensure optimal exposure for any healthcare campaign across a range of media."

Melita Daru, Marketing Manager, Osteoporosis Australia – preferred supplier

"Thanks to VIVA! for a fantastic effort yet again with promoting World Osteoporosis Day. We are really pleased with the excellent coverage achieved to help raise awareness. Thanks to everyone in the team. Your professional approach and enthusiasm makes all the difference."

Dr Tony Joseph, Chair, Royal North Shore Hospital Medical Staff Council

“VIVA! Communications has successfully teamed with our 350-strong Royal North Shore Hospital Medical Staff Council to place the proposed $1 billion redevelopment of RNSH on the NSW political and health agenda.
VIVA!s unique healthcare knowledge, passion, professionalism and ability to unite our staff council has proven invaluable, and resulted in many successful, strategic PR campaigns that have generated significant media outreach.
We are confident that by continuing to work with Kirsten and her team, our ambitious, long-term hospital redevelopment goals will be realised.
We could not have done this without the assistance from Kirsten and her team from VIVA!”

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